Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 5066

Cadbury Will Hide Its Eggs in Other Brands’ Ads and Challenge Fans to Hunt Them

$
0
0
Most brands just want you to watch their ads. Cadbury wants you to watch everyone's ads. That's because the Mondelez-owned U.K. chocolate brand will be hiding its famous Cadbury Creme Eggs in print, outdoor and TV ads across Britain in the weeks leading up to Easter. Viewers who spot these rather literal Easter eggs and...

Viewing all articles
Browse latest Browse all 5066

Trending Articles