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Lego’s Message to Girls and Their Parents: Ditch Perfectionism

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Girls are facing a crisis of creative confidence, according to new findings from The Lego Group. Ahead of International Women's Day (March 8), the brand launched a major initiative highlighting how language bias and the pressure of perfection can stifle girls' creativity. The second installment of Lego's "Play Unstoppable" campaign, which aims to challenge gender...

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