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Balancing Brand and Demand: What Is an ‘Outcome’ in Media? Depends on Who You Ask
Showing live article 3614 of 5808 in channel 9450466
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Language: English
Channel Number: 9450466
Article Number: 3614
Date: March 7, 2024, 8:12 am
URL: https://www.adweek.com/brand-marketing/balancing-brand-and-demand-what-is-an-outcome-in-media-depends-on-who-you-ask/
GUID: https://www.adweek.com/?p=1593047
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