Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 5086

How the Golden Knights Use Marketing to Win in Las Vegas

$
0
0
In this episode of The Speed of Culture, Matt Britton sits down with Eric Tosi, chief marketing officer of the Vegas Golden Knights hockey team. They discuss the role of sports in revitalizing Las Vegas, the strategic marketing efforts to build a local fan base, and the integration of technology and storytelling in modern sports...

Viewing all articles
Browse latest Browse all 5086

Trending Articles