Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 5076

Can American Idol’s Return Hit the Right Notes for ABC?

$
0
0
ABC's surprise revival of American Idol, which had ended its run on Fox in 2016 after 15 seasons, dominated last May's broadcast upfront week. While ABC touted the pickup as a great fit for its network, its rivals publicly questioned the economics of the move. "The price is so expensive, you need a 35 share...

Viewing all articles
Browse latest Browse all 5076

Trending Articles