This New Agency Created by RAPP Vets Caters to Clients ‘Paying Too Much Money for Too Little Work’

After decades in the ad industry, former RAPP Los Angeles and RAPP London executive creative director Nick Platt decided to create his own agency. "For years, I carried a notebook where I would write down everything that I would do differently in advertising and at the agency level," Platt said in a statement. "Those ideas...