Bank of America Refreshes Its Logo 20 Years After the Takeover That Created It
In 1998, when NationsBank forked over $62 billion of its stock to acquire BankAmerica, the resulting Bank of America became the biggest bank in the country, with nearly $525 billion in assets. A few of...
View ArticleA Cuddly Teddy Bear Roams Walmart’s Aisles After Closing Time in Cute...
A mischievous teddy bear comes to life after hours, hops off the shelf and explores the aisles of a Walmart in agency Cossette's cuddly Canadian ad for the retail giant. Peep the awww-some display as...
View ArticleAlex and Ani Wants to Help Stumped Holiday Shoppers @BeABetterGifter
Jewelry maker Alex and Ani unveiled @BeABetterGifter, a Twitter handle that will provide gift-giving advice to shoppers. However, the unique thing about @BeABetterGifter is that the advice will come...
View ArticleJackson Hole Is Encouraging Instagrammers to Tag Photos, But Not With the...
The Jackson Hole Travel & Tourism Board developed a new way for Instagram users to tag their photos of the Wyoming region's vast natural resources while at the same time protecting them. The...
View Article70 Artists Hunkered Down for One Weekend to Make PSAs for the Ad Council
Nashville, Tenn., agency Made In Network, a self-described video-first media agency that primarily creates original YouTube content for brands, recently enlisted the Ad Council to bring together a...
View ArticleThirdLove Publishes a Scathing Open Letter to Victoria’s Secret in a New York...
Victoria's Secret's longtime CMO, Ed Razek--known to many as the man at the helm of the brand's annual fashion show--remains in hot water since earlier this month, following comments he made about...
View ArticleSYFY Created a 3-Part VR Series for George R.R. Martin’s ‘Nightflyers’
SYFY is bringing fans of George R.R. Martin's psychological thriller "Nightflyers" inside a TV version of the novella using virtual reality. Ahead of the season premiere on Dec. 2, the network created...
View ArticleGrey Chief Creative Officer John Patroulis Makes First Round of Executive...
Eighteen months after leaving BBH New York to take on the global chief creative officer job at Grey, John Patroulis announced his first round of executive-level hires today. Executive creative...
View ArticleThe Lego Movie Can Be Watched in Its Entirety for Free on YouTube on Black...
Warner Bros. Pictures is turning Black Friday into Block Friday on YouTube, announcing that for 24 hours Friday, Nov. 23, people viewing the trailer for upcoming sequel film The Lego Movie 2: The...
View ArticleShould Alexa Be a Witness for the Prosecution?
"In the criminal justice system, the people are represented by two separate yet equally important groups: the police, who investigate crime; and the district attorneys, who prosecute the offenders....
View ArticleWhat It’s Like to Work With the Design Shops Behind Some of the Hottest...
How does a startup with a business idea that could shake up an entire industry (like Casper or Warby Parker) take that idea and turn it into a brand that people will not only love but also buy? For...
View ArticleApple’s Gorgeously Detailed Holiday Ad Has a Moral That All Creatives Should...
Lovingly, meticulously crafted through a combination of detailed miniatures and digital animation, Apple's "Share Your Gifts" is the tech brand's most ambitious holiday ad to date--and one that only...
View ArticleESPN, R/GA and 72andSunny Veterans Launch Sports-Focused Shop The Rec League
Los Angeles-based creative and production agency The Rec League officially launched this week, with a stated mission to "positively affect and help push the culture of sport forward." The agency's...
View ArticleSouthern Tide’s Best Marketing Asset? College Students
For Southern Tide, a Greenville, South Carolina-born apparel company and retailer, its strongest marketing doesn't come from the minds of the world's top agencies, or even its own in-house team....
View ArticleAdweek Honors Chicago’s Rising Brand Stars
Chicago has long been home to some of the world's most iconic brands, including McDonald's, Walgreens and Kraft. But it is also host to some of the most vibrant up-and-coming brands that cater to...
View ArticleVictoria’s Secret Appoints a New CEO—and Is Relaunching a Major Category
Changes are coming at Victoria's Secret. The lingerie retailer, which has been in the news over the past weeks following a controversial interview CMO Ed Razek gave to Vogue earlier this month, timed...
View ArticleOmnicom Wins 10 Year, $4 Billion Army Contract After Elimination of Incumbent...
Omnicom has emerged victorious in the long, highly contested review for the Army's marketing contract, according to the Department of Defense. WPP was the other finalist in the pitch. The news comes...
View Article12 Easter Eggs You Probably Missed in Apple’s Incredibly Detailed Holiday Ad
Apple's holiday ad for 2018 is, at first blush, a charming story of a young woman learning to embrace her artistic gifts. She toils away for a year on a mysterious creative project, only to be held...
View ArticleMozilla Wants to Make Security and Privacy a Front-and-Center Holiday...
Before purchasing that Nintendo Switch you've been eyeing, have you considered how secure the device is? Mozilla is hoping you will. The privacy-centric nonprofit responsible for web browser Firefox...
View ArticleLinkedIn Is Dipping Its Toes in the Stories Water With Its Beta-Test of...
The stories format making its way to another social networking site probably doesn't come as much of a surprise, but it might when you consider which site is jumping on board. LinkedIn confirmed that...
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