There’s a Reason You Want Subway, But Can’t Figure Out Why
You're hungry. Then, all of a sudden, there's a hankering for Subway but, for the life of you, you can't figure out why. A new campaign for the brand, leveraging some clever stealth techniques, might...
View ArticleTwitter Says It’s Identifying and Suspending More Bots and Spam Accounts
Twitter announced several updates in its efforts to thwart "inauthentic accounts, spam and malicious automation," highlighted by requiring email addresses or phone numbers when new accounts are...
View ArticleFacebook’s Largest Fundraiser to Date Inspires 2 New Features
Reunite an immigrant parent with their child: Fundraiser for RAICES has become Facebook's largest fundraiser to date, and it spurred the social network to add two new features to its fundraisers tool....
View ArticleOn the Adweek Podcast: What Happened at Cannes
Cannes Lions has come to an end, which means the traveling Adweek team are back and ready to recap everything that went down in the South of France. This week on Adweek's podcast Yeah, That's Probably...
View Article‘You Want Me to Write FCK on a Bucket?’ How KFC’s PR Crisis Became a Print Ad...
CANNES, France--Few things in life feel better than a perfectly timed obscenity. And luckily for KFC U.K. and Ireland, the brand found exactly that. When the chain faced widespread store closures due...
View ArticleWhite Castle’s Chicken Rings Double as Must-Have Accessories in Improv Stunt
In the world of improvised content, there are some gold standards. Will Ferrell and Molly Shannon come to mind, yet their schticks for the Rose Parade and Royal Wedding weren't necessarily...
View ArticleHow Music Can Foster an Emotional Connection Between Brands and Audiences
As online video consumption keeps reaching more mind-boggling measures, visual storytelling is becoming a must in modern advertising and marketing. However, before devising your next cunning video...
View ArticleFacebook Is Continuing to Pump New Features Into Its Stories
Facebook added four new features to Facebook Stories: the ability to start a group conversation about them on Messenger, Reactions, two new interactive stickers and the ability to view Messenger...
View ArticleShooting Reported at Capital Gazette Newspaper in Maryland
Five people are dead and several others "gravely injured" after a gunman opened fire inside the newsrooma newspaper in Annapolis, Maryland. The Bureau of Alcohol, Tobacco, Firearms and Explosives...
View ArticleFacebook and Twitter Are Debuting Tools to See Who’s Behind Every Single Ad...
To help improve ad transparency, Facebook and Twitter are each rolling out their own respective tools so people can see all of the ads served to them. Just minutes apart, the companies today announced...
View ArticleSaudi Women Can Have It WhoppHER Way in Celebration of New Driving Law
Add another brand celebrating women driving in Saudi Arabia. Burger King is offering a free Whopper sandwich for every woman behind the wheel who goes through its drive-thrus in the kingdom. The...
View ArticleIt’s 2018—Does Your Google Home Know Where Your Children Are?
Earlier this month, a baby boy in the UK said his first word--it was Alexa. As technology continues to evolve and become more intelligent, people aren't ignorant about the impact it's having on...
View ArticleWPP Hires Lawyers to Probe Emails Sent to Current, Former Employees Following...
Erik Oster contributed to this report. WPP has hired two outside law firms to investigate several anonymous, encrypted emails sent to its current and former employees, which came from a WhatsApp group...
View ArticlePinterest Just Made It Easier to Save Pins on Desktop
Pinterest introduced a tweak to speed up the process of saving Pins on desktop. Rather than taking three clicks--clicking the save button, picking a board and clicking the save button again--users can...
View ArticleGizmodo Media Group Avoids Layoffs After Round of Buyouts
Gizmodo Media Group will not lay off people after enough staffers took voluntary buyouts, editorial director Susie Banikarim told employees in a memo today. "While that is the outcome for which we'd...
View ArticleThe Best Cannes Lion Is Actually Bronze, Argues This Creative Who Just Won a...
If you work in advertising, your chances of winning any Cannes Lion is incredibly slim. And just think, if you don't work in advertising, the odds are even worse. So who are we to begrudge anyone a...
View Article85% of Conservatives Believe Social Networks Censor Political Speech,...
Do technology companies lean liberal when it comes to supporting political views? Respondents to a recent study by Pew Research Center seemed to think so, with 72 percent going as far as to say that...
View ArticleCalifornia Lawmakers Pass Sweeping Online Privacy Legislation
California has passed a new law that will will give state residents the most sweeping online privacy rights in the nation--and hand tech companies some of the strictest rules in the process. State...
View ArticleMusic Can Now Be Added to Photos, Videos in Instagram Stories
Are you ready to sing along with Instagram Stories? Instagram announced in a blog post that 400 million people are using Stories every day--up from 300 million in the third quarter of 2017--and they...
View ArticleFacebook Created a Playful Space for Makers on the Beach at Cannes, With...
CANNES, France--Facebook's experience on the beach at Cannes this year was a joyous ode to creativity. You could learn the art of pin- and printmaking, attend Story School to up your Instagram game or...
View Article