Agency Marketing Veteran Kerry Fitzmaurice Joins Blockchain-Powered...
Creative agency marketing veteran Kerry Fitzmaurice has joined startup blockchain entertainment studio SingularDTV as svp of brand marketing. SingularDTV is a decentralized entertainment studio powered...
View ArticleWhat Indra Nooyi’s Departure as CEO of PepsiCo Means for the Future of Female...
On Monday, PepsiCo announced that CEO Indra Nooyi, a 12-year veteran in the role and a 24-year PepsiCo employee, is stepping down on Oct. 3. With the news of her departure, PepsiCo also announced that...
View ArticleEvery Lego Movie Cameo in This Turkish Airlines Safety Video Is Awesome
Around four or five years ago, airlines seemed to be trying to one-up each other with their in-flight videos. Air New Zealand and Virgin were the initial gold standards, then Delta got into the mix...
View ArticleHGTV Snatched the Brady Bunch House Off the Market to Restore It to ‘Its...
Discovery, Inc. shared that HGTV just won the bid for the Studio City, California house that served as the exterior for the original Brady Bunch home from 1969 to 1974. The network reportedly intends...
View ArticlePapa John’s Turned to Omnicom’s Zimmerman to Make New Ads Starring Founder...
Earlier this year, after Papa John's received a wave of negative press over chairman John Schnatter's comments regarding NFL protests and pizza sales and the brand moved to strip his image from its...
View ArticleVp at Dentsu’s Isobar Is Out After Being Charged With Lewd Behavior on Boston...
Jeremy Pincus, vp of research and strategy at Dentsu Aegis Network-owned Isobar, is no longer with the agency after he was arrested at work for allegedly displaying lewd behavior toward two women on a...
View ArticleNielsen Social Content Ratings, Week of July 30: Here Comes the NFL
The Major League Baseball pennant races may be heating up, but all it took was one preseason game for the National Football League to surge to the top of the Nielsen Social Content Ratings for the week...
View ArticleCompany Email Addresses Are No Longer a Requirement for Workplace by Facebook
Employees no longer need company email addresses to use the Workplace Premium version of Workplace by Facebook. Workplace by Facebook said the new administrator feature will grant full access to its...
View ArticleDote, a Virtual Shopping App, Releases Its First Private-Label Brand With a...
Emma Chamberlain isn't a total household name yet--but she's on track. In just over a year, her YouTube channel has grown to more than 3.5 million subscribers, and her new clothing line, High Key, is...
View ArticleHow Foodies Are Changing Industry Standards to Be More Transparent and Authentic
Seventeen years ago when I joined Food Network, the term "foodie" didn't exist, at least not outside hardcore foodie circles. Over the years that followed, we watched as the entire nation fell in love...
View ArticleWunderman Acquires Commerce Experience Agency Gorilla Group
WPP-owned digital agency Wunderman has acquired commerce experience agency Gorilla Group. The agency, which, according to a release, provides "end-to-end experience-driven commerce solutions and...
View ArticleThe Academy’s Changes to the Oscars Did Not Go Over Well With Movie Fans
The Academy of Motion Picture Arts and Sciences has just announced plans to change up the Oscars, a move that may be motivated by the award show's plummeting ratings. The changes will include the...
View ArticleWPP, Publicis Are the Big Winners in Mondelez Global Media Review
This week, Mondelez concluded a global media review launched in March by adding WPP's GroupM to its agency roster and sending a large bulk of work in the AMEA and MEU regions to Wavemaker and...
View ArticleBrooklyn Nine-Nine Will Be ‘the Same, and Better’ After Moving From Fox to NBC
Dozens of shows were canceled this spring as the broadcast networks set their schedules for next season. And while several of them looked for new homes, Brooklyn Nine-Nine was one of the only shows to...
View ArticleQ&A: Hearst Magazines’ New Chief Content Officer Kate Lewis Wants to Focus on...
Kate Lewis has been named chief content officer at Hearst Magazines, only the second person to be named to the position. The appointment comes days after Joanna Coles confirmed that she would be...
View ArticleHere’s the Toys R Us Rebranding That Never Saw the Light of Day
Bankruptcy isn't usually the beginning of an agency's relationship with a brand. But opportunity can come in unexpected forms, and creative consultancy Lippincott decided to toss the dice and try...
View ArticleRoyal Caribbean Now Sets Your Vacation Photos to Music Using AI
Everyone loves posting a good vacation photo to Instagram--but what if each one could have its own unique soundtrack, too? Royal Caribbean is experimenting with that possibility, on Tuesday launching...
View ArticleMagic Leap Is Finally Ready to Release Its Long-Awaited Augmented Reality...
Magic Leap--the well-funded, well-hyped and yet mysterious augmented reality company--is finally ready to release its first AR headset. Today, the company announced it's begun shipping the Magic Leap...
View ArticleWalmart Is Reportedly Creating an Everlane Rival Brand Targeting Gen Z
Walmart's ecommerce strategy appears to be shifting from acquiring brands that appeal to millennials to creating an in-house brand targeting Gen Z. According to a Business of Fashion report, Walmart is...
View ArticleTV Isn’t Dying—Subscriptions Are Changing From Cable to Broadband Instead
It's become an article of faith among people who write about the television industry from a distance that a massive wave of cord cutting is upending television as we know it and the entire ecosystem is...
View Article