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5 Mistakes Small Businesses Make That Cripple Their Social Media Advertising ROI

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Facebook's earnings report for the first quarter of 2018 surpassed all expectations. The social giant reported $4.99 billion in quarterly profits and $11.97 billion in quarterly revenue. While Facebook has been consistently posting strong earnings, two things made this particular earnings report worthy of note: A key percentage of its earnings came from its ads...

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