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Geico Brings Back the Caveman to Set the Record Straight Ahead of the Super Bowl

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Geico paved the way for insurance mascots nearly 30 years ago, and while the brand has gone through quite a few characters over the years--destructive raccoons, talking camels, joyful piglets, gleeful woodchucks and Pinocchio--only two have been in multiple spots and only one had its own sitcom. Most people think of the Gecko when they...

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