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AI, the Election and Cautious Optimism: 12 CROs on Ad Trends Shaping 2024

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The last few weeks have been brutal for the media industry. Still, a confluence of positive factors has publishers cautiously optimistic about the year ahead, according to interviews with revenue executives at more than one-dozen news and lifestyle publishers. In particular, the broader economic outlook appears far healthier than it did this time last year,...

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