Quantcast
Channel: Adweek Feed
Viewing all articles
Browse latest Browse all 5086

No More Networks and Streamers. In 2024, There’s Only CTV

$
0
0
At this year's TV upfronts, one of the leading players in streaming opened its event with a video set inside its app's instantly recognizable user interface. One after another, familiar TV characters and talent appeared on screen to flex an impressive catalog of IP across comedies, dramas, theatrical film, news, reality and live sports. But...

Viewing all articles
Browse latest Browse all 5086

Trending Articles